Fight The Fear: Leaping Into Outsourcing

This is the second post in our 3 part series on outsourcing.


The idea of delegating is to entrust a task to another person, and this in turn allows you to focus on your own priorities. You are then able to leverage your time to do more productive and valuable tasks.

Handing over time-consuming jobs gives you more time to spend on things you really enjoy, and helps you to achieve your personal goals. Outsourcing tasks increases your productivity and efficiency.

Therefore, delegating schedule-robbing tasks means that you are essentially procuring time. So why are people so afraid to outsource?

What we fear doing most is usually what we need to do most. ~Tim Ferriss

Being misinformed about the concept of outsourcing is usually a big factor. Doing your research ahead of time will give you the best chance at success.

When looking to outsource, it helps to know what your time is really worth; it is your most valued and limited resource. Asking someone with more experience to complete a task quicker and cheaper than you can, will ultimately save you both time and money.

Determining where to start with your outsourcing requires you to look at which tasks you hate to do, which tasks you can’t do, and which tasks you shouldn’t be doing. These are the jobs that ought to be passed on, giving you time and energy to focus on what really matters.

The deciding factor for considering when to leap into outsourcing must be when the expected return is greater than the initial investment. Contemplate these questions for each task you are looking to outsource:

  1. Is  it worth your time?
  2. Is there an advantage to doing it in-house?
  3. Does it require full-time support?
  4. Will you use your newfound time for higher value activities?

Weighing up these factors will not only determine if it is the right time for you to outsource, but also help you to really examine where you can make positive changes in your business.


For more on outsourcing, check out our next instalment Seeing Outsourcing Results: The Gift Of Time.